Wednesday, February 28, 2007

Focus Group (6)

Another company using the focus group format as an advertisement for its product?

Focus Groups (5)

A focus group or an ad?

Focus Group (4)

Spot the learning points!

Focus Group (3)

Okay, its a sketch but there are some learning points that are worth comenting in class.

Focus Group (2)

Learning from other Focus Groups

Advanced Methods in Market Research:

Okay, last week we already commented on this one in class. I think the points about technique are quite obvious